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Microsoft Build is the biggest annual conference event held by Microsoft, it is aimed at software engineers and developers using Microsoft technologies. 

To learn more about Microsoft Build, Please check What's Microsoft Build? 

At Microsoft Build 2022, Microsoft introduced more than 50+ new updates and services across the tech stack to make creating easier for every developer.

Microsoft Build 2022 updates


In this post, we're gonna briefly talk about Microsoft Store Ads as one of the important announcements that Satya Nadella introduced in Microsoft Build 2022.

Announcing Microsoft Store Ads

With Windows 11, Microsoft announced the new Microsoft store which is rebuilt from the ground up to give you maximum openness and flexibility.

Microsoft wants you to bring your apps to Microsoft Store regardless of whether they were built as a native windows app a progressive web app or any other app framework.

In Microsoft Build 2022, Microsoft is excited to announce Microsoft store ads as a new way to help you reach the right customers at the right time.

Microsoft Store Ads

Now, you have the choice to use the Microsoft commerce engine with industry-leading revenue share or you can bring your own commerce engine to your apps and keep 100 of the revenue, remember if you're targeting windows you're effectively targeting every device with Windows 365.

Read more at Microsoft Store grows with the developer community


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